The Big Picture
Joel Goobich is a big-picture guy with sharp insight into how individual parts make a strong whole. He’s tireless in pursuit of solutions to boost the growth and success of businesses small and large, helping them adapt to the changing business environment and, ultimately, putting them on track to a profitable transition and exit.
From Service to Success
Joel’s drive to solve problems and create positive change is evident from his background beginning with service in the Israeli army and an advanced degree in Applied Chemistry. His technical background and product development and innovation resulted in multiple patents and trademarks. With this start, Joel went on to success in every type of business function from operations and production through sales and marketing to management and finance.
A Born Entrepreneur
He founded Colorations, Inc. which he built from the start to a leading international manufacturer and distributor of children’s art products. Using the first-hand knowledge gained from a rewarding and well planned sale of the company, he now focuses his considerable intensity on working with business owners to strengthen the elements of their businesses into a dynamic whole that leads to a successful and satisfying exit through his consulting and marketing firms, Big Picture Advisors and i3 Marketing.
A Passion for Mentoring & Podcasting
Over the course of his wide ranging career, Joel has devoted a considerable amount of his time to mentoring young adults and entrepreneurs, including his recent activities as a mentor at the Citadel College School of Business.
Having dipped his feet in the world of radio and podcasting with his first podcast – Don’t Get Stuck in Your Business, Joel has recently dived head first into the unlimited potential that podcasting offers to impart knowledge to others. His most recent podcast BizBuzzCharleston provides behind the scene stories and context to what’s going on in the local business community of Charleston SC. His next podcast project, Build Business Muscle will explore the skills, assets and resources that business owners, executives and professionals need to grow a strong business core.
A Fresh Perspective
From business development to innovation through successful entrepreneurship, Joel has the rock solid base of experience and seasoned judgment that is necessary to succeed. His diverse background has led to his current stature as someone who’s been there, who understands the demands of business and can help you see the Big Picture.